HAE ALPINE CLUB

Raised by the Alps, inspired by adventure

Why join the HAE ALPINE CLUB?

  • Exclusive stories and insights - Be the first to hear about our adventures, the legendary stories from the Valais Alps and our athletes who push boundaries. Immerse yourself in the fascinating myths and tales that inspire our products.

  • Limited pre-release access to new collections - As a Club member, you get exclusive access to our limited edition lines before they are officially released. Secure the gear that will accompany you into the mountains - authentic, functional and sustainably made.

  • Invitations to HAE Alpine Club events - Take part in exclusive events where we explore the Alps together, offer workshops on self-sufficiency or simply share stories together around the campfire.

  • Special deals and member-only offers - Enjoy discounts and special offers that are only available to our club members. So you can equip yourself for your next adventure.

Join the HAE Alpine Club now and experience the Alps in a new way!

RAISED BY THE ALPS

HAE is more than just headwear. We are a movement born in the Alps that lives the spirit of adventure. When you sign up for the HAE Alpine Club, you become part of a community that shares the same love for the mountains, discovering new lines and unforgettable moments in nature.

Our mission:

We nourish your passion for mountain adventures.

Mat and Seb founded HAE to share the joy of the mountains with like-minded people. Their commitment to local craftsmanship, quality and sustainability is reflected in everything we do. If you love the freedom, strength and magic of the Alps, then you've come to the right place.